The SEO in SEO services stands for Search Engine Optimization. This is the practice of optimizing a web site and web pages so that search engines such as Google and Yahoo will find your web site easily and rank them high on their Natural SERPS (search engine results pages). We offer many SEO services available that can help your web site attract visitors. Some of these services include; on page optimization, article distribution, SEO Copywriting, and link building to draw hundreds or even thousands of visitors to your site each and every month.

Server Side Design, Inc. consists of highly educated and trained marketing specialists who promote websites on the Internet with the goal of gaining recognition from the search engines resulting in top, natural rankings. Through our proprietery methodoligies and years of experience we have developed what we believe is the ultimate formula to capture those coveted 'natural' top ranking positions. Find out how we can get your website to the top »

Pay Per Click Advertising (PPC) uses small text ads that are targeted to keywords or keyword phrases that people use when searching for a site on a search engine.  Popular search engines that have Pay Per Click Advertising services include Google Adwords, Yahoo Search Marketing and BING, however, the most popular PPC service by far is Google Adwords.

PPC is an efficient way to market your web site, product or service to online consumers delivering immediate results and ROI. Although powerful, PPC can quickly consume a budget and it's not as cost effective as SEO. PPC is a great way to supplement business and results while your Natural SEO Rankings are climbing to the top. Get more information on our PPC Management Service »

The Differences Between SEO and PPC

SEO and PPC are two very different types of website promotion tools.  SEO Services generally require a long term approach and will ultimately give you the largest return on your investment.  Once your site is well optimized and is ranking high in the most popular search engines, you could draw hundreds or thousands of people to your site for free.  It should be noted that this type of website promotion does require seo maintenance to stay at the top of the search engines.

Read more about the differences between SEO and PPC »

SEO & SEM News Articles:

Server Side Design President Visits BBB Straight Talk
[ Posted October 28, 2009 ]

Roger Janik, president of Server Side Design (SSD), went live on the radio on the BBB Straight Talk Show with Dan Parsons, Sept. 28, to talk about the benefits of search engine optimization (SEO) and search engine marketing (SEM).

The show was broadcast live on KIKK 650 AM in Houston and Lelia Perrin, vice president of marketing for the Houston Better Business Bureau (BBB), was also on hand. The show is produced by Steven Kay Media. Read the rest of this press release »

Microformats and SEO
[ Posted November 10, 2009 ]

If you have not yet heard of microformats, chances are that you will not only hear more about them, but also be using them in the very near future.  Microformats, while not necessarily a transformation technology has a very good chance of being a staple for web developers and those that practice SEO.  While microformats have been around for several years, they are now building up stream and the big search engines such as Google and Yahoo have taken notice. Read more about Microformats »